Project description

Biking and rural combined cross-border tourism, as innovative approach for promoting cross-border cooperation

The project is implementing within Eastern Partnership Territorial Cooperation (EaPTC) Armenia-Georgia program and is funded by EU.

The main goal of the project is to contribute to the development of biking and rural combined cross-border tourism between Armenia and Georgia.

Specific objectives are;

1. Support application of combined biking and rural tourism tour packages; 

2. Strengthening of infrastructure necessary for the implementation of tour packages;

3. Enhancement of communication and partnership between major role-players in tourism development

Main Activities of the project;

Research on “Preferences and touristic behavior trends of bicycle traveler in rural areas” and on “Tourism Potential and Data Base creation  for every village in cross border regions” through youth volunteers involvement;  Website design based on research results;  Development of 3 tour packages of combined biking and rural tourism,  marketing of those;  Establishing two camping bases, including infrastructures; Engagement of farmers in rural tourism; Training of service personnel for new tours;

A joint conference on «Perspectives of biking and rural cross-border tourism development»; Piloting of the new tours through two 4 day long tours;  A joint online information and resource sharing platform;  Signing of MOUs between the touristic agencies of Armenia and Georgia; Seminar on “Biking and Rural Tourism for International synergy  relationship and enhancement of tourism potential of the cross border regions”; Creation of FBpage:“Armenia and Georgia for Biking and Rural Tourism Synthesis”.

Estimated results of the project are;

A profile for tourists using biking, rural tourism services formed; touristic behavior, preferences identified, with new avenues for the development of this kind of tourism; 3 cross-border rural, biking tour packages are formed, piloted, marketed; 2 camping bases established in Armenia, Georgia providing services like bike repair, bike rent, etc.; Rural tourism activities offered by local farmers; The quality of services offered by touristic units engaged in the new tours is highly improved by local hosts and farmers; English, Russian Tourism  short   vocabularies are formed. A joint conference on “Perspectives of biking and rural cross-border tourism development” held; A booklet, guide and maps on cross-border BRT information published (overall 100 copies per country)and disseminated; A joint online information platform launched; MOUs between touristic agencies in both countries signed.

 

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